

La Riche Directions Antique Mauve Semi-Permanent 100ml Tub
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About this item
La Riche Directions Semi-Permanent Hair Color in Antique Mauve offers a dusty purple and soft pink blend for a modern, expressive look. This formula is ammonia- and peroxide-free and designed for direct application, enabling at-home color without compromising hair health. Ideal for temporary color changes, Antique Mauve works best on pre-lightened or bleached hair and can be mixed with other La Riche shades for customized tones. Fully vegan and cruelty-free.
Key Features
- Brand: La Riche
- Shade: Antique Mauve
- Volume: 100 ml
- Type: Semi-permanent hair color
- Formula: Ammonia- and peroxide-free
- Application: Direct application; suitable for at-home use
- Hair suitability: Best on pre-lightened or bleached hair
- Color blends: Can be mixed with other La Riche shades
- Vegan & Cruelty-Free: Yes
Usage & Safety
- Wear gloves and apply to dry hair with a brush.
- Leave on for at least 15 minutes; rinse thoroughly with water until clear. No shampoo during rinse.
- Follow with a moisturising hair mask as part of aftercare.
- For external use only. Avoid contact with eyes. Keep away from heat sources.
Ingredients Overview
- Aqua (Water), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate, Ceteareth-20, Propylene Glycol
- Citric Acid, Methylparaben, Formic Acid
- Colorants: HC Blue No. 15, HC Blue No. 2, Basic Violet 2
Note: This description covers product features and usage as provided by the manufacturer. Always follow the included directions for best results.
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